Memex Conference by eyesquare

The first eye square “Memex Conference New York” featured a flurry of sparkling thought around this year’s motto: “Meaningful Attention”. There is growing awareness in the advertising and market research industries that merely technical and machine-oriented metrics are no longer sufficient to analyze what is happening on and beyond users’ screens. eye square and its partners are committed to helping both companies and consumers better understand, improve and ultimately enjoy the digital human experience.