Custom AI Eye Tracking Software Development

Smartphone Eye Tracking

Webcam Eye Tracking

Desktop Eye Tracking

The Best Way to Ensure Full Flexibility and Control Over the Solution is to Build a Dedicated Eye Tracking System.

No Extra Hardware Required

Using machine learning technology, a custom gaze estimation solution is able to track eye and head movements with high accuracy (within 15-20mm on average) using the front camera of a smartphone or webcam.

The user of your eye tracking software can participate in research on the other side of the world. In addition, the expansion, scaling, and relocation of your eye tracking system is a matter of algorithm development, not expensive lab expansion and extra equipment purchases.

Multiple Coordinates

Competitive eye tracking software solutions (e.g. Tobii) only provide X and Y gaze coordinates. The gaze estimation systems we build are able to return multiple coordinates, data points and insights, allowing our solution to have a wide range of applications and support unusual edge cases, using and returning more data for you to use.

Solution Customization

Eye tracking software solutions that we build are modular. This means that individual algorithms in your end solution can be easily updated or replaced.

In this rapidly evolving technology, a new solution or better standard for updating your gaze estimation system is available in hours, not weeks.

Custom Data Visualization

Having data and understanding data are two different things. DAC.digital is also a team of experienced user experience designers and analysts who can help you create a custom data visualization tailored to the needs of your project.

We can easily build 2D and 3D gaze data visualizations, saccades, scanpaths, heat maps, transition probabilities, interest sequences, and design a custom dashboard that shows eye tracking results.

You own the IP, you are in control

Your eye tracking solution is not hostage to an external software or hardware vendor. You own the IP of the system we build for you, and you develop it as you see fit. This means that not only is there no risk that your system will not be supported, but that the development of new and changing features is entirely dependent on your business strategy.

The main capabilities of our solution

Eye Tracking

Head Position Tracking

Facial Expressions and Key Facial Features

See a Variety of Applications for Gaze Estimation

A custom solution means that you can use a remote real-time eye tracking tool in various contexts. Take a look at some of the solutions.

Healthcare and Diagnostics

Track eye position and eye movement for patient monitoring, cognitive assessment, and disease detection.

Training and e-Learning

Keep an eye on student and employee engagement and create an immersive experience.

Retail and eCommerce

Build a real-time gaze tracking for in-store and online shopper behavior and customer experience.

Security and safety

Design eye tracking and facial recognition systems that detect substance abuse or inspect driver’s focus and gaze behavior.

From Concept to Solution
DAC.digital’s Approach to Building an AI Eye Tracking Software

DAC.digital follows a proven AI development methodology that takes projects from initial concept to full deployment, so you can achieve both technical rigor and user-centered design.

Define Project Goals and Planning 

Our experts will spend time with your team to truly understand your gaze estimation project needs and business goals, and establish clear usability, usability and scalability requirements.

Technical Proof of Concept Development 

The second step is to develop a Proof of Concept (PoC) to validate key assumptions about the eye tracking solution architecture and technical feasibility before moving to full-scale development and extensive deep neural network training.

Eye Tracking Data Collection 

To achieve high accuracy and reliability, we develop a customized data collection approach to collect high-quality, diverse training data suitable for your use case.

AI Model Optimization and Testing 

The next step is to build and train models to handle different environments and platforms to give you high accuracy in tracking gaze behavior and head position.

Deployment and Scale 

We design your eye tracking software as a hardware-free solution that can be deployed at scale and deliver insights across multiple devices, such as mobile, desktop and tablet.